Website AI is the simpler route for service businesses, brochure sites, and support-ready websites that want useful answers from approved content.
Use cases
FAQs, service explanations, opening hours, locations, policies, lead qualification, content discovery, and contact handoff.
Launch safely
Add the website, approve knowledge, set the assistant instructions, test with realistic questions, and only then place the widget in front of visitors.
When to upgrade
Upgrade when chat volume, KB volume, websites, channels, team seats, or handoff workflows become more important.
Next step
Start with Website Starter and upgrade when the assistant needs more knowledge or traffic capacity.